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NEW YORK CITY HEALTH &

HOSPITAL CORPORATION

GOUVERNEUR HEALTH

NEW YORK CITY

LOCATED IN NEW YORK CITY'S DIVERSE CHINATOWN NEIGHBORHOOD, GOUVERNEUR HEALTH IS REDEFINING THE IDEA OF  LONG TERM AND SHORT TERM CARE, WITH A MODERN AND SIMPLISTIC APPROACH TO HEALTHCARE. BEING IN A DIVERSE CULTURAL NEIGHBORHOOD, THE SIGNAGE AND WAYFINDING HAD TO NOT ONLY FACILITATE THE FUNCTIONAL ASPECT OF MULTIPLE LANGUAGES, BUT HAD TO AESTHETICALLY FIT WITH THE IDENTITY OF THE BRAND AND INTERIOR. ALSO, THE PATIENT ROOM SIGNAGE WAS DESIGNED TO HAVE FUNCTIONAL DOCTOR MAGNETS TO HELP WITH THE ORGANIZATION OF PATIENTS AND DOCTORS.

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